SmithFly's Study Blog

SmithFly Brand Extensions for "The Profit"

SmithFly Brand Extensions for "The Profit"

An overview of the brand extension work we did for the CNBC show The Profit.
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Slowing Down, On the Banks of the Au Sable

Slowing Down, On the Banks of the Au Sable

I dropped off a raft to a guide in the Grayling, Michigan area named John in the late afternoon and headed over to a lodge to see about some fishing....
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Questions of Allegiance

Questions of Allegiance

A kid from Ohio gets humbled by saltwater fly fishing.
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The Jinx: A Film from the Field

The Jinx: A Film from the Field

20 degrees, 8 hours, no fish. A hard day on the water with veteran guide and innovative fly tyer, Tommy Lynch, leads to a deeper understanding of why we fish.
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LUNCH BREAK

LUNCH BREAK

Finding a moment of solace on the river during this time of the year is a rarity. Luckily, our shop is a 30-second walk from the river. Making videos like...
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FILM FROM THE SHOP: Big Shoals Poling Platform

FILM FROM THE SHOP: Big Shoals Poling Platform

In this new Film from the Shop, Ethan and Joe teamed up to make a custom Poling Platform for a Big Shoals Raft. 
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BIG SHOALS RAFT: Chasing Michigan Chrome

BIG SHOALS RAFT: Chasing Michigan Chrome

The SmithFly team recently took a trip up north to find some Steelhead. In this Film from the Field, Chris Omer of Manistee River Fishing Charters explains how he uses the Big Shoals Raft to access water no one else can, and land more fish.
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BIG SHOALS RAFT : Skinny water in Montana

BIG SHOALS RAFT : Skinny water in Montana

Check out this video where Jason Fleury gives us a great testimonial on how our ultra-light raft has given them access to water other guides can't get on.
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